Corporate quiz for Wordbank website
Client
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 |
Industry
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Marketing Translation and Localisation
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Goals
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- To do something fun for the festive season and everyone loves a quiz
- To spread awareness of Wordbank's language services
- To create original content from within the team
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Why they
are special
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 Not just translation
Wordbank do not just translate, they specialise in the cultural adaptation of advertising and marketing material in 140 languages
Advanced techniques and Quality Assurance
Whether their business customers' have linguistic or technical challenges with print, audio, video or web, Wordbank can help.
Experienced and ready
The Wordbank office is packed with staff from many nationalities, experienced linguists, who professionally process over two million marketing words and over 2,500 files every month.
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What
we did
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Briefings
To generate original festive trivia we held a series of interview sessions with the team to brainstorm how people traditionally celebrate in different countries.
Audio
PYB set-up a studio in Wordbank's offices and recorded the season greetings messages from the team.
Content
Analysing the interviews, multiple choice quiz questions were developed, adding relevant (and curious!) wrong answers.
Development
The game was developed by PYB to include an Introduction to engage the visitor and guide them to listen to the greeting messages, to play the quiz and also to find out a little more about Wordbank.
Quality Assurance
Wordbank are passionate about accuracy and the team and specialist QA teams worked rapidly to check 24 countries and over 130 quiz questions.
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The Outcome
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Dedicated Website Quiz Link
This not just a Christmas quiz, but looks at how many people celebrate during the festive season around the world. It was installed on a new domain name and we are monitoring how the quiz performs across the world:
www.seasongreetingswordbank.com
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It was my pleasure to work with Presenting Your Business on our interactive holiday greeting. Jeremy worked collaboratively from concept to full brief, proactively refining the scope to ensure that we were satisfied with the end result. He worked effectively with a variety of people in our organisation, across nationalities and levels of seniority, with the right balance of professionalism and humour.
PYB provided a full turnkey service, from domain registration, application development, and site hosting and monitoring on Wordbank’s behalf. We were delighted with the results, with hundreds of visitors from over 30 countries spending an average of nearly 8 minutes on the site.
We would not hesitate to work with Jeremy again in the future."
Rebecca Hampton
Head of Sales Europe and Global Accounts, Wordbank Ltd
